Toolkit.

Resources for your onboarding

reduce your stress.
be more successful.
acquire more clients.

How to create a Value Proposition
that truly resonates.

Learn more about how to determine
Market Segments.

Discover what makes a hook
impossible to ignore.

Access our full ‘Business Readiness’
checklist here.

In-depth guide to converting
leads into sales.

Download our onboarding questionnaire for succcess.

Here’s why email warming
is so important.

Watch the campaign performance dashboard Loom demo here.

Onboarding FAQ’s.

Approximately 3 weeks from your onboarding meeting. We will agree a target go live date with you and we will notify you the day your campaign goes live. 
We have many years of experience in what makes a great lead gen email from both a copy and data perspective.  Our clients trust us to deliver the best copy and data for their agreed target audience.  Our copy will reflect the value proposition, benefits and added value offer that will be discussed fully in your onboarding meeting.
You will be sent a link to your bespoke client campaign dashboard which summarises your leads for you and allows you to manage them in a mini-CRM.
Your Campaign Manager will touch base with you once a fortnight over your 12 week campaign period.  But, feel free to reach out to them anytime you like if you have any questions or need any support. Our team is there for you.
Please take the time to read this resource on lead nurturing. This will give you all the knowledge you need to ensure your leads are responded to in a timely manner and managed effectively, giving the best chance of closing them to sale. (link to nurturing guide)
There are four classifications of leads Active, Future Opportunity, Referral and Pipeline & Intel – please see the nurturing resource for full explanations.
We have seen leads land within minutes of deploying our email campaigns, so be prepared to receive leads as quickly as within hours of deployment.  Reference our Lead Generation Readiness (link) resource and also our Lead Nurturing resource to ensure you are ready to maximise the leads we send over. 
Absolutely you can, this is a value add of our service.  The data is yours to keep.  Some of our clients append the data into their databases for future lead generation contacting or they also re-target the data to other channels such as linked in to leverage further business connections.  
Refer to our ‘Open for Business’ Checklist to ensure you have done everything you can to ensure you are ready to support your lead generation campaign with your other marketing channels and that your sales team is ready to nurture and close the leads we send.

We’ve connected hundreds of clients
to Key decision makers in relevant industries.

Meet Our Team of Experts

Murdo MacLeod

Senior Lead Generation Specialist

Murdo MacLeod
Matt George

Client Success Manager

Matt George
Mitchell Coulter

Senior Lead Generation Specialist

Mitchell Coulter
Chloe Fossey

Marketing & Partnerships Manager

Chloe Fossey